Lead creative from concept to completion in the packaging update for Burnett’s Vodka. This included a new bottle and closure design and label designs for over 35 flavors. Managed the creation of 33 illustrations using an external vendor.
Finishes to the label include a flood matte background, embossed logo and a screen of the Burnett’s crest in the background.
The Burnett’s package update was the first major redesign in 25 years, and includes a sleek, taller bottle, refined brand logo, “Sir Robert Burnett” blown in across the top of the glass bottle, and a new, updated cap. The Vodka flavors packaging also features updated, custom fruit illustrations.